EnduraLED Lamps-NEW white, lightweight, sleek design

Key Features:

• Smooth white design
• No distracting heat sink fins
• 30% lighter than current lamps
• Increased candle power

New Airflux platform covers the following applications:

+ PAR38 – Perfect for track lighting applications where more punch is needed
+ PAR30L - Ideal for recessed downlights or wall-washing applications
+ PAR30S - Specialized compact design allows increased performance in spot applications
+ BR30 - Optimized diffused lens delivers uniform warm dimmable light for general downlighting
+ BR40 - Smooth diffused look offers a soft dimmable light for recessed applications

LED Airflux PAR30

LED BR Airflux

LED PAR38 Airflux

Our Distribution Center broke ground on our mezzanine project that will offer increased capacity, improved quality, and future efficiencies for our Operations team.  Throughout the summer we are going to be completing various construction projects that are going to improve our service and support to our customers. 

Our mezzanine project is Werner Electric’s next step in our pursuit of supporting today’s and tomorrow’s sales, improving quality through technology, and gaining efficiencies to focus our people assets on servicing and supporting our customers. 

Watch for further updates on our project! 

Congratulations to the customers that won the NCEL Expo prize giveaways!  A big thank you to Philips who sponsored these prizes!

Grand Prize Winners:

Scott Kolve- Conagra Foods  Philips LCD TV

Tim Jones- Van Ert Electric    Twins Tickets in the Dugout Box

Bus Winners:

Matt Fisch- Armour Eckrich

Todd Eystad- Messner Electric

Steve Esser- Nelson Global Products

Steve Hassemer- Van Ert Electric

Scott Swanson- Able Electric

Darin Brown- City of Owatonna

Rick Rebeneck- Ronning Electric

Roger Doeden- Verso Paper

• CompactLogix 5370 L1
• Power Monitor products
• New and improved operating handles
• PanelView Plus 6
• Lutze DriveFlex
• Upcoming Training and Events

Click on the link below to download the full version!

WE Talk Tech-April

• New PowerFlex 750 Series AC Drives
• VisiSight Compact Photoelectric Sensors
• 440N-Z SensaGuard
• Upcoming Training & Events

Click on the link below to download the full version!

WE Talk Tech-March

"The L Prize challenges the best and brightest minds in the U.S. lighting industry to make the technological leaps forward that can greatly reduce the money we spend to light our homes and businesses each year," said Energy Secretary Steven Chu. "Not only does the L Prize challenge innovative companies like Philips to make LED technology even more energy efficient, it also spurs the lighting industry to make LEDs affordable for American families."

 Quick Facts on the Philips L Prize-Winning Bulb

• Useful lifetime of 25,000+ hours
• Solid-state lighting technology

Read more at http://apps1.eere.energy.gov/news/progress_alerts.cfm/ pa_id=584.

Phosphor - a critical component in fluorescent lamps

Rare Earth Oxides (REOs) phosphors are a critical component of fluorescent based lighting systems. The global shortage of these materials is currently having a direct impact on phosphor availability and pricing. Click here to learn more about phosphor.

Philips Lighting is offering a FREE webinar to help you understand the industry impact of this global issue. This 30-minute webinar is designed to inform distributor management, sales persons, and end-user customers who use and purchase fluorescent lamps with information impacting current market conditions.

Webinar Topics Include  

• Global Overview/ Rare Earth Oxides-Phosphor
• Supply / Demand the impact on material availability and cost
• Impact of material shortage on phosphors in fluorescent lamps
  

Dates and Times

CADDY® Stuff Contractor Appreciation Program

The CADDY® STUFF Contractor Appreciation Program recognizes you, our loyal customers, for continuing to choose CADDY for your projects.

Every time you select CADDY products, you'll receive your shipment in boxes containing a proof-of-purchase to be used toward CADDY STUFF merchandise.

Simply download the order form PDF or pick up at your local Werner Electric City Desk. Fill out the form and return it with the correct number of proof-of-purchase tags. It's that easy!

As your points accumulate, you can select from over 30 items in our CADDY STUFF catalog. Choose from travel mugs, work gloves, golf balls, the CADDY® Man bar stool, t-shirts and polos, black leather jacket, and much more - all featuring the easily recognizable and trusted CADDY logo.

Turn your CADDY purchases into exciting merchandise!

Click to view order forms and an online catalog.

It’s all about the WE at Werner Electric. With the addition of our newest social media platform, it’s also all about the “You.” Werner Electric recently launched the WernerElectricMN YouTube channel.

The “Werner Electric Company Introduction” video marks the beginning of our company’s YouTube effort. In the video, employees explain exactly what it means to be our customers’ competitive advantage. The channel will also host new product, product demonstration and supplier videos.

WE will use the channel to present content that captures our company culture. Featured content will additionally provide an in-depth and engaging alternative to static product announcements.

The videos hosted on the WernerElectricMN YouTube channel may also appear on Facebook, Twitter and www.WernerMN.com to further integrate our company’s social media platforms.

WE are excited to use the WernerElectricMN channel to connect with our consumer and employee base. Help us celebrate the “You.”

Visit or subscribe to WernerElectricMN on YouTube!

Earn Additional 20% in Rebates with Group Motor Replacement

Werner’s Xcel Energy customers can now earn up to an additional 20 percent in rebates with group motor replacement. If you are considering updating or replacing multiple motors for your facility in 2011, we have just announced a new promotion designed to pay you up to an additional 20 percent in Xcel Energy rebates.

If you have any questions about this promotion, please contact Gary Woltersdorf at Werner Electric.

Gary Woltersdorf
Drives Product Manager
Phone: (651) 769-8051
Email: gwoltersdorf@wernerelec.com

View the Xcel Energy Motor Replacement Promotion Flyer

View the Green page for more Rebate Information

The First LED Replacement for the 60 Watt Incandescent!

The new dimmable 12 watt EnduraLED A19 lamp is the industry's first LED replacement for the 60 watt incandescent bulb. Philips has developed an alternative to the most common lamp that offers the same soft white light and shape that we are all familiar with. Replacing a standard 60 watt lamp with the EnduraLED A19 could save a consumer up to $120 over the life of the lamp. Werner Electric is one of the few distributors nationwide that is currently stocking this lamp. Just think, if you were to use this lamp for 3 hours a day, 7 days a week it would last up to 23 years!

Please call the Werner sales team at 651.458.3701 to purchase them today and forget about replacing your bulbs until 2034!

EnduraLED800Series Cut Sheet

Even in the heat of the summer, Werner Electric continued to fuel customers’ business at Wisconsin Farm Technology Days, the agricultural event of the year for Wisconsin and surrounding states. At Farm Tech Days, Werner Electric wowed the 15,000 attendees per day with options to harness renewable energy and take advantage of extensive product line offerings.

Chuck Boley, Director of Construction Services at Werner Electric who attended Farm Tech Days described the event as, “Upbeat, you could really tell that for that industry it’s the main event of the year for probably a three or four state area.”

With businesses representing over 6 states, Werner Electric staffed their booth with employees equipped with the expertise to answer the full scope of customer inquiries. At the event, Randy Moberg, Chuck Boley, Tom Mastin, and Kelli Lewis discussed topics ranging from energy efficient motors to the different types of grounding equipment available to solve the stray voltage problem.

Attendees sought solutions unique to the agricultural industry. “They were looking for ideas to improve their energy efficiency, products that won’t rust or corrode in dairy barns, and there was some interest in generators as well,” Boley said.

Keeping a close tap on the pulse of the industry, Werner Electric anticipated renewable energy would be a vital theme at the 2010 Farm Tech Days. “We had an idea going in that energy-efficient lighting and motors would be key topics, and it proved to be true,” said Boley. In addition to displaying a variety of Philips lamps, Werner Electric brought Philips Lighting Specialist Kelli Lewis to address questions about sustainable lighting solutions.

Highlight this section - Werner Electric returns from the event with information that promises to open economic doors for customers looking to invest in energy efficient solutions. By utilizing Xcel Energy or WE Energies’ co-funding program, customers can install sustainable solutions at a significantly reduced cost. As a customer incentive, WE Energies pledges to pay for the first thousand dollars to cover project inspection in addition to fifty percent of the remaining balance up to a grant of 6,000 dollars if the installation meets their energy efficient requirements.

“The program offers huge savings for the farmer, the end user. On top of that they can also qualify for rebates from Focus on Energy in Wisconsin,” Boley explained. “It’s going to give them the opportunity and the funding to upgrade their equipment and become more energy efficient without such a steep out-of-pocket cost.”

A presence at Farm Tech Days allowed Werner Electric representatives a chance to discuss products and savings solutions with members of a large and diverse industry. “It was a very good venue to get our message and our capability statement out there,” said Boley. “Customers didn’t realize that we could provide generators. Certainly they didn’t think of Werner or other electrical distributors as a source for motors.”

Farm Tech Days also provided Werner Electric the opportunity to partner with Xcel Energy to create a series of classes designed to further customer learning. Looking ahead, Werner Electric and Xcel Energy will present a joint, cooperative training class showcasing energy efficient lighting as well as a follow-up class on variable frequency drives.

Farm Tech Days gave Werner Electric, the only full line electrical distributor present, a new platform to help customers expand and better business. “We heard time and time again, ‘We didn’t know you guys had motors or that you guys had locations in Eau Claire and Cottage Grove,’” Boley said. “I think it was very successful.”

Even in the midst of the dog days of summer, Werner Electric presented attendees of the 2010 Farm Technology Days refreshing opportunities to save money and increase business efficiency.

Home is where the heart is. Fortunate employees have found a professional home at Werner Electric Supply recently named one of the Top Places to Work in the Twin Cities metro area in the June 20th issue of the Star Tribune.

After collecting survey responses from over 33,000 employees working in the public, private, and nonprofit sectors of the Twin Cities, Workplace Dynamics ranked Werner Electric 13th in the Small company category. The survey measured job satisfaction on five levels: company leadership, career opportunities, workplace flexibility, compensation, and benefits.

As an electrical distributor committed to ensuring customers’ competitive advantage, Werner Electric offers a full line of electrical, automation, and data communication products serving the contractor, commercial, industrial, original equipment manufacturers, and systems integrator markets. Besides offering top products and services to customers, Werner actively works to retain its immense talent pool with company-wide incentives and added benefits including their nationally recognized health and wellness program.

Employees appreciate the sense of empowerment and opportunity that working at Werner Electric affords them. Employees also recognize the unique spirit of cooperation at Werner Electric. In a survey response published in the Star Tribune’s web content, one employee wrote, “I truly feel that this company and those that work here are a family of caring and giving people who would do just about anything for each other, personally and professionally.”

Another noted, “The desire to treat its employees so supremely has made me more humane, and I have developed more compassion for others.” With a company strategy that genuinely cares for employees and communities in addition to customers, it’s easy to see why so many have found a professional home at Werner Electric and so many customers also believe in doing business with companies whose foundation is centered around their people.

For further information please contact:
Debbra Ricci
Werner Electric Supply
651-769-8035
dricci@wernerelec.com

Werner Electric Supply Recognized by Philips Lighting Company for Being a Leader in the Sustainability Movement

Werner Electric Supply is proud to announce that it was recently recognized by leading lighting manufacturer Philips Lighting Company for achieving the highest status in Philips’ elite “Green Leadership Program.” A leader in the sustainability arena, Philips Lighting’s Green Leadership Program recognizes electrical distributors who have demonstrated an outstanding commitment to driving environmentally-responsible, sustainable business through their business practices as well as the products and solutions they offer to their customers.

In being selected for this elite award, Werner Electric Supply demonstrated its commitment to sustainability in five key areas, including Promotions, Merchandising, Training, Selling, and Recycling. Outstanding initiatives undertaken by the Werner team included extensive sales force training in sustainable lighting solutions and its application to customer business, as well as outstanding activities designed to promote awareness of sustainable causes and increase the ease with which Werner Electric customers can opt for “green” solutions. Proactive initiatives in the area of recycling were also a key component of the program in which Werner excelled.

Following recognition within Philips’ Green Leadership Program, the team from Werner Electric Supply will continue to focus on environmentally-responsible solutions for their customers and will continue serving as a role model and green leader within the industry.

For further information please contact:
Debbra Ricci
Werner Electric Supply
651-769-8035
dricci@wernerelec.com

Electric potential and the potential skills and talents that individuals bring to the work place are not so different. The Werner Electric Power Summit demonstrated the deep similarities between these two types of potential. As an electric field’s potential increases, so does the amount of work it can do. In the same way, increasing individuals’ skills and technical know-how also increases the amount of work they are able to complete in a specific time frame. This learning-curve streamlines the business process. Both electric and individual potential abounded at the recent Werner Electric Power Summit.

Werner Electric hosted its first annual WE Talk Tech Power Summit on February 23 and 24. The event was designed to allow customers to gain knowledge on motor controls, energy management, and power quality through 24 technical sessions. In addition to the technical sessions, which ranged in content from power monitoring to heat management, the two-day tradeshow featured Rockwell Automation, Werner Electric and Encompass Partner products.  The WE Talk Tech Power Summit also allowed customers to meet with fifteen different vendors in attendance.

Werner strove to provide a laid-back, hands-on atmosphere for customers to learn how to improve and grow their business. “There were a lot of questions with specialists and vendors [who helped] customers achieve their maximum potential from this training seminar,” said Nycole Gauger, marketing coordinator for Werner Electric.

The first annual Werner Electric Power Summit not only instructed customers on techniques to help streamline business process but also ‘fueled’ supplier partnerships. “The Power Summit was an excellent way to show our customers that not only is Werner Electric a technical power house using Rockwell Automation products, but our relationships with Encompass Partner and support product lines that compliment and further drive the Rockwell line are significantly great as well,” said Gauger. “Through the Power Summit Werner showed that we can be the customers’ competitive advantage from all product offerings and solutions.”

Supplier Paul Jacobs of AJB Sale Agency also remembers the partnerships built at the event, “I believe [the Power Summit] strengthened our relationships with Werner's sales and management people by inviting me to spend quality time to display and discuss my products.”

Werner strove to provide a networking and educational opportunity for customers, who might otherwise be unable to attend Rockwell’s training events, a chance to benefit from the same exchange of knowledge. As a result, suppliers, Werner, and customers reaped the benefits. “For Suppliers and Werner, having our customers in to train and ask questions about upcoming projects and applications in their own jobs makes the event a great success,” said Gauger. “For the customer, it is a convenience to have this type of seminar locally and be able to attend the classes and labs for free.”

Looking into 2011, Werner Electric plans to host a sequel to the Power Summit to expand upon featured product offerings and update available technology. “We are also looking at taking it to the next level and offer CEU classes next time as well,” Gauger disclosed.

After two successful days and over 210 customers reached, Werner Electric hits the off-switch on another premier WE Talk Tech event. Gauger surmises, “The Power Summit further enhances our competitive advantage mission statement and demonstrates how we are striving to provide the best support and service to our customers.” Mission accomplished.

March 12, 2010

Phase Out of DOE Regulated Electromagnetic Fluorescent Ballasts

Dear Valued Customer:

Effective July 1, 2010, the US Department of Energy will ban the manufacture and importation of certain T12 electromagnetic ballasts. Specifically, these are the 1-lamp and 2-lamp F40T12 ballasts and 2-lamp F96T12 Slimline ballasts. These ballasts were banned for use in new luminaires in 2005, and have only been available for replacement purposes since then. Fortunately electronic versions are available which are more efficient, quieter and in most instances, similarly priced. A conversion table of electromagnetic to electronic Philips Advance ballasts is attached.

Please note that this legislation is limited to these specific ballasts and Philips Lighting Electronics will continue to offer other non-regulated “Advance” branded electromagnetic fluorescent ballasts as long as they are financially viable.
In order to have an orderly phase out of these electromagnetic ballasts, Philips Lighting Electronics will adhere to the following schedule.

April 1, 2010 – Orders received after this date will be considered non-cancellable.
May 1, 2010 – Last day for orders which will be filled regardless of size. Orders received after this date will be filled from stock on a first-come, first-serve basis, with no guaranty of availability/delivery.
June 30, 2010 – Last day for manufacture/import of affected products. This does not prevent Philips Lighting Electronics or their customers from selling product from inventory.

We are not encouraging customers to increase inventories on these items as the deadline approaches. Nor are there plans to for Philips Lighting Electronics to have significant inventories after the June 30th deadline. The overwhelming adoption of the electronic versions has indicated that such actions are not warranted.

As this era comes to an end, we would like to thank the many customers that have purchased these high volume electromagnetic items over the years. We look forward to meeting your needs with electronic products that are better in every way. If you have any questions regarding this transition, please contact your Philips Advance ballast sales representative.

Sincerely,
Bill Tortora

View the Philips Key Magnetic Fluorescent Ballasts Guide.

Discontinued Department of Energy Regulated Ballasts:

On September 24 and 25th, Werner Electric in Cottage Grove, over two hundred attended the first Software Summit offered in the upper Midwest featuring Rockwell Automation and their Encompass Partners.

This Rockwell Automation Premier Event was designed to provide a variety of technical sessions and hands on labs, all in presentation formats. Each session was led by product experts providing solutions to real life scenarios, including topics such as Manufacturing and Enterprise Network Convergence, Enterprise Manufacturing Intelligence and Remote Data Access, to name just a few.

At the Summit Tradeshow, attendees were able to see the latest technology available in software application. Sponsored Suppliers included Rockwell Automation, Prosoft Technology, Specter Instruments, Marathon Technology-everRun Software, Panduit-Industrial Ethernet, Endress & Hauser, EMS, Fluke, Roxtec, Hoffman and Werner Electric DataComm Solutions.

This is just another example of how Werner Electric strives to provide their customers with state of the art programming and information that will give them the “competitive advantage” in their marketplace.

Congratulations to Terry Blinkhorn of Parsons as he loads up his new 47" Philips LCD TV from Philips Lighting. This was the grand prize for Werner Electric's Website Roll-out Promotion.

This promotion was headed up by the Werner Sales team in an effort to promote the new company website featuring a complete redesign, tons of new tools and features, integrated social networking efforts, and loads of company and product information!

All customers who test drove the new website with a Werner Sales Representative were entered into the drawing for the grand prize!

Congratulations Terry!

Congratulations to Frank Lynch of Rivertown Electric as he takes home a custom designed wood canoe valued at $3,000 as the Grand Prize winner at the Werner Electric Supply annual Shore Lunch in Cottage Grove, Minnesota.

View the Photo Gallery

“Take me out to the Saints game; take me to Werner’s Event. Give me some burgers and Cracker Jack; I don’t care if I ever get back.” And so on June 10 with the implied chorus of Werner’s adaptation to the ball-game favorite, employees celebrated their customers at the much anticipated summer event complete with a cook-out and a chance to watch a Saint Paul Saints game.

Team Werner donned its traditional white and blue pin-strip company uniforms, and awaited the “pre-game huddle” or the mingling of employees with customers. Team spirit pulsed palpably while the tantalizing odor of burgers and brats drew customers ever closer. Frisbee and bean bag toss between customers and employees strengthened the familial bond Werner strives to create. Werner hit a homerun this year serving record numbers of customers and employees the pre-game dinner of baseball staples: burgers, brats, beans, chips, cookies, and a keg of Frost’s root beer.

A comedic Saints Game, which customers watched courtesy of Werner Electric, followed dinner. The Saint Paul Saints, a member of the American Association, is not an ordinary ball team. The Saints combine “the All-American pastime” with an ever-flowing supply of comedic antics sure to keep even the most passive baseball fans on the edge of their bucket seats. In an average Saints game, the famed Sus scrofa domestica, or pig mascot, hailed as “Mudonna” entertains the crowd to hilarity with her tail-twirling antics. “Slumhog Millionaire,” a recent addition, to the Saints team has begun extensive mascot training and hopes to delight fans soon. Besides the lively sideline entertainers, the familiar organ sequence “Charge” instigates fans to cheer on players or fellow audience members who have been called to the field to compete in a variety of “competitive events.” One such event includes a fan being velcro-ed to the outfield in hopes of catching a fly ball and winning the coveted prize.

Just as the Saint Paul Saints combine glee with the game, Werner has a similar dual-action approach to customer service with the guaranteed prize of premier products complimented with value-added service.

After ending one of Werner’s most enjoyed customer appreciation events of the summer, customers and their families departed with stomachs full of tailgate goodies and sore from laughing at the Saints’ frivolity. Employees hit a homerun with this year’s event and left humming Werner’s rendition of “Take Me Out to the Ball Game.”

Team Werner hits it out of the park…again!

Article by: Emily Genco